Have the business of your dreams, your way. We’ll help you flesh out a brand concept, website style and build a robust platform to launch with.


We will examine the best keywords for your niche per month with customers looking for you on Google.


We have secured an agent for you to work with on purchasing your products, or design your own – imagine that! We always recommend 100% markup if purchasing from well-known brands, or if designing your own, cost per unit can be as low as $4 and sell for $69.90. PROFIT = $65.90 PER ITEM.

Suppliers will be finalised when the site is sold as client input is needed.

NOTE: Some products displayed on the live website are dummy products.

DON’T WANT TO HOLD STOCK? Access millions of dropship suppliers worldwide in one simple click.

  • Easily import dropshipped products directly into your store;
  • Have your orders shipped directly to your customers in just a few clicks;
  • Know that your inventory and prices are always up to date.

So Hayley,

what’s in my

Business in a Box?

  • Full e-commerce website with elements and 5 products loaded
  • Concepualised brand
  • Two supplier contact details ready for you to purchase or design your own product
  • Professionally-designed logo
  • Business card design and 200 printed cards delivered to your door
  • Your own CMS for you to manage content and products
  • Essential search engine optimisation and my Ultimate guide to SEO training bundle
  • Instagram, Facebook, MailChimp, Paypal and Gmail setup and integration
  • Newsletter opt-in design and integration
  • Blog section designed
  • Three professionally written SEO-friendly blogs
  • Security and backups
  • WordPress manual
  • Branding strategy session 1 1/2 hours

    • Business purpose and definition
    • Values and brand personality
    • USP and key messages
    • Tone of voice
    • Target audience description and needs

Who is this for?

  • Mums who are ready to break into something different, and who dread going back to the 9:5, that really, just doesn’t suit them anymore.
  • Who don’t have the time to figure out how to build a website, or create their branding, or finesse their concept.
  • Mums who are struggling with the thought of doing the part-time juggle, when, after daycare fees, the numbers just don’t stack up.
  • This is perfect for those who are ready to launch their online business career, from another Mum who has been there before, and just gets it.
  • You’ll learn exactly what I did to create my three dream businesses and have the lifestyle I live.
  • I will create the perfect building blocks, and the education to carve out a clear-cut path to a growth business, and give you more more money and more freedom to do the things you enjoy.

Here’s how it works


  • We get on a call and discuss how this business might work for you, your vision and how the process works
  • I go over the business concept, how it’s product to market fit and we see if it’s a good fit for you
  • I send you the ‘Business Summary’ so you know exactly what’s included and what’s not included, so you’ll have a complete run-down
  • If you see this working for you, I require a 10% deposit to secure the sale


  • We schedule a brand strategy session and brainstorm your business name, nail your unique selling proposition and key message
  • I’ll then get to work on your brand, new website and help you get ready to launch
  • While I’m busily working on your website, I’ll put you in touch with my supplier so you can start ordering products or designing your very own label


  • Once final installment is made, I send over login details to your website and digital assets ready to familarise yourself with your new business
  • You’ll receive access to the Digital School where you can start training on Instagram Marketing, SEO, FB Ad Strategy and Setup and Google AdWords.
  • Our community of like-minded mums welcome you with open arms, who are ready to network and help solve your roadblocks.

What you’re really getting is


I’ve got 7+ years as a web designer/developer and digital marketer and I’m an expert at curating product-to-market fix businesses that work.


No more fumbling around on Shopify or creating a dodgy logo in Canva, or watching YouTube videos on how to nail it on Insta, or brand positioning. My process and teachings is so thorough that you have a solid businesses to launch with and be a successful business mamma too!


Showing up in our Digital School can really help get your business off the ground. I want you to get the best results possible. I can show you how I got 26,000 Facebook fans in one year, how I mastered Insta with 7K engaged and real followers in 6 months. And how I scaled my business with a proven formula.


No questioning yourself if you’re on the right platform, if you’re doing the right things on Insta and how to get sales online. With my help, you’ll have more time to focus on what you do best, without having to worry about your business setup.

So what does my Business in a Box look like



I’ve never owned an online store, and I can’t sew. Does this matter?

No, we’ll brainstorm the concept together and I’ll create a complete done-for-you package. You’ll also receive a BONUS three months entry into the digital school where you’ll learn how to launch and grow your business. Get excited as you’ll learn Instagram marketing, Faceook Ad Campaign and Strategy, SEO, web design and much more.

Do you provide a profit and loss statement?

No, the business comes with everything you need to get started so you don’t waste time and money on figuring it out yourself. You’ll be supplied with a full e-commerce website, logo, social media accounts, newsletter integration, and 3 months complimentary entry into The Digital School to learn digital marketing and how to grow your business.

Does the business come with stock?

No. You’ll be supplied direct contact details of my proven suppliers who liaise on your behalf with overseas manufacturers and be guided on the whole process start to finish. I’ve also got a handy guide to dropshipping, where you don’t physically house stock – a perfect way to start selling today.